August 2011

Monthly Archive

Outdoor Advertising Gone Batty

31 Aug 2011 | : Advertising, Uncategorized

Summary: This billboard is probably one of the most unique and creepy things that has been seen in a while, unless you’re a fan of bats. Designer Chris Woebken and artist Natalie Jeremijenko created a billboard that can provide “luxury housing” for bats in New York, and help them communicate with humans. The duo also created a software that they say can translate what the flying creatures are saying.

We Want You! America Ramps Up Its Advertising

30 Aug 2011 | : Advertising, Uncategorized

Summary: In 2010, the United States Congress created the Corporation for Travel Promotion (CTP), an entity with a $200 million dollar budget, in an effort to increase foreign travel on U.S. soil. The board is made up mostly of executives from visitor bureaus and hospitality and amusement organizations, but now the CTP is starting to get more serious in projecting its mission around the globe.

How Wrong Are Researchers Getting Men?

29 Aug 2011 | : Advertising, Uncategorized

Summary: The role of a man is seems to be changing greatly in our society. Pew Research reports that less men are not only going to college than women, but less men are seeing the value of a college education. Advertisers and researchers are feverishly trying to feel the pulse in what’s going on with today’s dude.

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